Chris Ulm is a twenty-year veteran of both the publishing and video game industries. Ulm is co-founder and CEO of Appy Entertainment, a mobile game developer and publisher that is "Deadly Serious About Stupid Fun!" Appy's original games have been downloaded over 30 million times, have all achieved Top Twenty status in their category and have all been featured by Apple. Titles include "Best App Ever" winner, Trucks & Skulls, the popular photo boxing game FaceFighter Ultimate, Zombie Pizza, Candy Rush and SpellCraft School Of Magic, which, since its release in December of 2011, has garnered a "Best App Ever" nomination and hundreds of thousands of happy players. Appy released the innovative free to play RPG battle game Animal Legends. Prior to Appy, Ulm co-founded console game developer High Moon Studios and was co-creator of its original video game property, Darkwatch. As Chief Development Officer, he was a key player in building High Moon into a AAA developer and was integral to the acquisition of High Moon by Vivendi Games in 2006 and in its later transition to Activision-Blizzard. Ulm has developed video games at Oddworld Inhabitants and was the co-founder of Malibu Comics Entertainment, the publisher of Men in Black and the Ultraverse line of superhero comics. While at Malibu, Ulm served as Editor-in-Chief, overseeing the development of a wide variety of both original and licensed properties, and was integral to the acquisition of Malibu by Marvel Comics. Ulm has been featured in numerous industry books and publications including Gamers At Work: Stories Behind the Games People Play (2012).